XTRA at NAB 2026: Building Cameras for the Next Creator Generation
Four days in Las Vegas. A full lineup on the table. And a lot of honest conversations about what creators actually want from a camera.
Neon Carnival 2026: How Young Creators Capture Travel & Real Life
Neon Carnival showed us that people want cameras that fit naturally into real life — lightweight, stylish, easy to use, and ready for instant sharing. For 2026, camera culture is becoming less abou...
XTRA at Neon Carnival: From Festival Nights to Everyday Storytelling
XTRA showed up to Neon Carnival's 15th anniversary with one question: where does a camera fit when life is actually happening? Six hours in the desert gave us a clearer answer than any focus group ...
Shot on XTRA at Neon Carnival: Festival Style, Friends & Night Memories
Neon Carnival moves fast. So does XTRA MUSE. One night. 15 years of desert culture. A 360° Camera Fun House and six hours of neon, movement, and moments a phone wasn't built to hold. This is what i...
XTRA Cameras at Neon Carnival: Connecting With Young U.S. Creators
XTRA joined Neon Carnival, one of the most iconic events of festival weekend, to connect with the next generation of young, style-driven consumers in the U.S. The activation highlights XTRA’s growi...